ÉALÚ

An outdoor festival, taking place in the wilderness of Connemara. The brief consisted of the design of a logotype that should target young people and families and convey a sense of adventure, nature, outdoor activities, and togetherness. The festival encompasses elements of culture, music, and camping that are reflected in the final design.

The final design is a blend of modernity, elegance, and the promise of a remarkable festival experience. Carefully selected colours employed in the logo directly mirror the captivating hues found in the Connemara landscape, the varying sizes of elements that serve as symbolic representation of different age groups and a modern and geometrical typography chosen to create a sense of contemporary sophistication with clean line that reflects the values of the organization and the comfort, they strive to provide to festivalgoers.